The Hunger Games - Some Fashion Viral Highlights

Fantastic flash ads feature key male characters hawking personal care items.

Effie Trinket & other denizen's over the top style via the Capitol Couture Fashion Tumblr.
It's a fun mix of in character movie viral and the real world designer fashions
(like Rodarte and McQueen) that influenced the costume designs.

And some screen caps fro m the very cool Capitol Tour interactive web site.