Lana Del Rey teams with H&M for their Fall 2012 fashion ad campaign/music video.
A bit more Twin Peaks than Blue Velvet with a creepy vibe more like Kubrick's Shining.
"Battered jeans, cropped leather jackets and hoodies make up the uniform of the private detective, who is played by breakout American actress Rooney Mara.
"We took her [Salander's] basic pieces that we used throughout the film and did a little more fashionable version for H&M," explains Summerville, who scoured resale shops in Sweden - where the film is set - for much of the character's wardrobe.
Accessories including knitted snoods, backpacks and tribal earrings also feature alongside roughed-up leather boots and platform wedges."